ECU Undergraduate Catalog 2000-2001
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SCHOOL OF BUSINESS

Ernest B. Uhr, Dean, 3119 General Classroom Building
Richard L. Kerns, Associate Dean
Louis H. Zincone, Jr., Associate Dean

The School of Business provides an environment where students, faculty, and business professionals can pursue the acquisition of applied and theoretical knowledge relevant to the operation of profit and nonprofit organizations. The school, which consists of five departments, offers the BSBA degrees in decision sciences, finance, management, management accounting, and marketing; the five-year BSA/MSA and a stand-alone MSA program in professional accounting; and the MBA degree. The school also offers a tax option in the professional accounting program as well as health care and apparel textiles options in the MBA program. We expect our graduates to be prepared to be managers and analysts in large and small organizations that operate on both a profit and nonprofit basis. In addition, the faculty is engaged in the expansion of knowledge through research. The school supports the business practitioner through the Division of Professional Programs, Bureau of Business Research, Small Business Institute, and applied research projects in both graduate and undergraduate classes. The school supports primary and secondary education in the state through its Center for Economic Education.

ACCREDITATION

The undergraduate and masterís business programs are accredited by the American Assembly of Collegiate Schools of Business.† Since the primary objective of accreditation and the School of Business is to foster high quality in education for business administration and management, most of the school's resources are dedicated to its degree programs.† Consequently, nonbusiness majors will not be permitted to enroll in more than 30 s.h. of undergraduate course credit offered by the School of Business.

ADMISSION

Students enrolled at either East Carolina University or other institutions may be considered for admission to the School of Business, if the following requirements have been met.

1. Completion of a minimum of 45 s.h. or 60 q.h.
2. Cumulative GPA of 2.5 on 4.0 scale.
3. Completion of courses listed below or equivalent course work with a minimum grade of C in each and a 2.5 average over the eight courses: ACCT 2401 2521; ECON 2113, 2133; FINA 2244; DSCI 2223; MATH 1066, 2283.

Students who desire to pursue the BSA/MSA or BSBA degree must be admitted to the School of Business before they enroll in 4000-level business courses.† Preference in registration will be given to declared majors and intended majors with a minimum 2.5 GPA.† Students not admitted to the School of Business may take a maximum of 30 s.h. total of 2000- and 3000-level business courses.† However, special permission from the accounting chairperson is required for 3000-level accounting courses for nonbusiness majors.

The admission of a student seeking a second undergraduate degree in the School of Business must be approved by the chair of the department in which the student will concentrate.† At the time of such approval, the chair will also approve the specific courses which will lead to the receipt of the second degree.

READMISSION

Students applying for readmission to the university who were previously enrolled in the School of Business and who have been out of school no more than three academic years must have a minimum GPA of 2.0 to be eligible for readmission to the School of Business.

Students previously enrolled in the School of Business who have been out of school more than three academic years and students who were previously enrolled in the university but not in the School of Business must meet the requirements for admission outlined in the section above.

DEPARTMENT OF ACCOUNTING

Edwin A. Doty, Chairperson, 3208 General Classroom Building

BSBA IN MANAGEMENT ACCOUNTING

The BSBA in management accounting does not satisfy the educational prerequisites nor provide a comprehensive program of training for professional certification.† Students aspiring to achieve professional certification should refer to the requirements for the BSA/MSA degree program.† Students pursuing the BSBA in management accounting must earn a minimum grade of C in accounting courses to satisfy any upper-level accounting course prerequisites.† Also, to graduate, students must earn a minimum grade of C and a minimum cumulative GPA of 2.0 in all 3000- and 4000-level accounting courses taken.††

Minimum degree requirement is 120 s.h. of credit as follows:

1. General education requirements (See Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below.................................................................... 42 s.h.

BIOL 1060. Environmental Biology (4) (F) (S) (SS) (GE:SC) or CHEM 1020. General Descriptive Chemistry (4) (GE:SC) or GEOL 1700. Environmental Geology (4) (F) (S) (GE:SC) [P: GEOL 1500] or PHYS 1050. Physics and the Environment (4) (F) (S) (SS) (GE:SC)
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:MA) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2274. Business Ethics (3) (WI*) (F) (S) (SS) (GE:HU) or PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU) (WI*)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)

2. Cognates.................................................................. 6 s.h.

ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Common Body of Knowledge................................................. 36 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: ACCT 2401; DSCI 2223]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose one international perspectives course from:

ACCT 4451. International Accounting (3) (F) (S) [P: FINA 3724]
FINA 4454. International Finance (3) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832]

4. Core..................................................................... 24 s.h.

ACCT 3551. Intermediate Accounting I (3) (F) (S) (SS) [P: ACCT 2521; P/C: FINA 3724]
ACCT 3561. Intermediate Accounting II (3) (F) (S) (SS) [P: ACCT 3551]
ACCT 3621. Cost Accounting (3) (F) (S) [P: ACCT 2521]
ACCT 4611. Controllership I (3) (F) (S) (WI) [P: ACCT 3561]
ACCT 4621. Controllership II (3) (F) (S) [P: ACCT 3561; DSCI 3063]
ACCT 4651. Accounting Information Systems (3) (F) (S) [P: ACCT 3561; DSCI 3063]
FINA 3244. Commercial Law (3) (F) (S) [P: FINA 2244 or consent of instructor]

Choose 3 s.h. from:

DSCI 4393. Forecasting and Statistics for Operations Analysis (3) (S) [P: DSCI 3123 or equivalent]
DSCI 4743. Materials Management (3) (F) [P: DSCI 3123]
FINA 3824. Financial Analysis and Planning (3) (F) (S) [P: FINA 3724]
MGMT 4402. Human Resource Management (3) (F) (S) [P: MGMT 3202]

5. Electives (non-business electives to complete 60 s.h. outside the School of Business)

BSA/MSA (Five-Year, Combined Degree Program in Accounting)

The master of science in accounting†provides academic preparation for professional careers in accounting.† Students who successfully complete all program requirements are jointly awarded the BSA and MSA degrees at the end of five years of study.

Students who have been admitted to both the School of Business and the Department of Accounting may apply for admission to the BSA/MSA program during their sixth semester.† Acceptance decisions are made after completion of 90 s.h. and are based on academic performance appropriate for graduate studies, score on the Graduate Management Admissions Test (GMAT), letters of recommendation, and other relevant information.† Admission to the graduate program is a prerequisite to enrollment in any graduate course.

Applications for direct admission into the MSA program are invited from students with undergraduate degrees in accounting and from students with degrees in areas other than accounting.† Required courses and other program requirements for each applicant must be individually determined.†

Minimum degree requirement for the combined program is 150 s.h. of credit as follows:

1. General education requirements (See Section 6, Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below............................................................. 42 s.h.

ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:SO) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)

2. Cognates.................................................................. 9 s.h.

ENGL 2730. Functional Grammar (3) (F) (S) (SS) [P: ENGL 1200]† or ENGL 3870. Introduction to Editing and Abstracting (3) (F) (S) [P: ENGL 1200]
ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Business core............................................................ 48 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: DSCI 2223]
ACCT 6701. Law for Professional Accountants (3) [P: Candidate for graduation or consent of MSA adviser]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
DSCI 4293. Statistical Analysis (3) (F) (S) [P: MATH 1066, 2283]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
FINA 6604. Financial Management II (3) [P: DSCI 6123; FINA 6144]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MGMT 6832. Human Resources (3) [P: MGMT 6102]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose 3 s.h. from:

ACCT 4451. International Accounting (3) (F) (S) [P: FINA 3724]
FINA 4454. International Finance (3) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832]

4. Core..................................................................... 36 s.h.

ACCT 3551. Intermediate Accounting I (3) (F) (S) (SS) [P: ACCT 2521; P/C: FINA 3724]
ACCT 3561. Intermediate Accounting II (3) (F) (S) (SS) [P: ACCT 3551]
ACCT 3611. Auditing (3) (F) (S) [P: ACCT 3561]
ACCT 3621. Cost Accounting (3) (F) (S) [P: ACCT 2521]
ACCT 3731. Advanced and Nonprofit Accounting (3) (F) (S) [P: ACCT 3561]
ACCT 6801. Accounting Theory (3) [P: Consent of MSA adviser]
ACCT 6841. Accounting Information Systems (3) [P: Consent of MSA adviser]
ACCT 6891. Federal Income Taxation (3) [P: ACCT 3561 or consent of MSA adviser]
ACCT 6901. Advanced Federal Taxation (3) [P: ACCT 3731, 6891; or consent of MSA adviser]
ACCT 6951. Auditing Seminar (3) [P: To be taken during final semester or consent of MSA adviser]
ACCT 6981. The Professional Accounting Environment (3) [P: Candidate for graduation]
ACCT 6811. Cost Accounting Theory (3) [P: Consent of MSA adviser] or ACCT 6911. Research in Taxation (3) [P: ACCT 6981 and consent of MSA adviser] or ACCT course above 6600

5. Undergraduate electives to complete requirements for graduation:† 6 s.h. nonbusiness electives to complete 60 s.h. outside the School of Business (DSCI 4293 serves as an AACSB approved outside the School of Business course).† 9 s.h. may be in business and accounting courses not listed above.† A minimum grade of C is required to satisfy any upper-level accounting prerequisites.

The Department of Accounting will not accept for credit upper-level courses (those numbered 3000 or above at ECU) taken at a junior college or community college. The department chairperson will determine on an individual basis the extent to which upper-level courses taken at senior colleges may be used to meet degree requirements at East Carolina University.

All other East Carolina University Graduate School and School of Business requirements must be followed.† Students not completing the entire curriculum will be required to meet the BSBA requirements in order to receive a bachelor's degree.† The BSA degree may not be awarded separately from the MSA.

DEPARTMENT OF DECISION SCIENCES

Margaret M. Capen, Chairperson, 3410 General Classroom Building

BSBA IN DECISION SCIENCES

The decision sciences department†offers the bachelor's degree with concentrations in management information systems and operations management, providing students with a strong technical background on which to build interpersonal and problem-solving skills.†

Minimum degree requirement is 120 s.h. of credit as follows:

1. General education requirements (See Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below.................................................................... 42 s.h.

BIOL 1060. Environmental Biology (4) (F) (S) (SS) (GE:SC) or CHEM 1020. General Descriptive Chemistry (4) (GE:SC) or GEOL 1700. Environmental Geology (4) (F) (S) (GE:SC) [P: GEOL 1500] or PHYS 1050. Physics and the Environment (4) (F) (S) (SS) (GE:SC)
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:MA) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2274. Business Ethics (3) (WI*) (F) (S) (SS) (GE:HU) or PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU) (WI*)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)

2. Cognates.................................................................. 6 s.h.

ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Common Body of Knowledge................................................. 36 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: ACCT 2401; DSCI 2223]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose one international perspectives course from:

ACCT 4451. International Accounting (3) [P: FINA 3724]
FINA 4454. International Finance (4) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832
]

4. Concentration area (Choose one.)......................................... 18 s.h.

Management Information Systems:

DSCI 3673. Software Design and Development (3) (F) (S) [P: DSCI major; DSCI 3063]
DSCI 4103. Decision Support Systems (3) (F) (S) [P: DSCI 3063]
DSCI 4113. Data Base Management Systems (3) (F) (S) [P: DSCI 3063]
DSCI 4123. Distributed Information Systems (3) (F) (S) [P: DSCI 3063]
DSCI 4133. Information Systems Management (3) (WI) (F) (S) [P: DSCI 3063]
DSCI 4163. Management Information Systems II (3) (F) (S) [P: DSCI 3063]

Operations Management:

DSCI 4383. Technology in Business Operations (3) (S) [P: DSCI 3123]
DSCI 4493. Statistical Quality Control (3) (F) [P: MATH 2283 or 2228 or equivalent]
DSCI 4733. Project Management (3) (S) [P: DSCI 3023]
DSCI 4743. Materials Management (3) (F) [P: DSCI 3123]

Choose 6 s.h. from:

MANF 3020. Manufacturing Processes (3) (WI*) (F) (S) (SS) [P: ITEC 2090; MANF 2076, 2077]
ACCT 3621. Cost Accounting (3) (F) (S) [P: ACCT 2521}
DSCI 4163.† Management Information Systems II (3) (F) (S) [P: DSCI 3063]
MKTG 4662.† Marketing Research (3) (WI) (F) (S) (SS) [P: MKTG 3832; MATH 2283]

5. Electives (non-business electives to complete 60 s.h. outside the School of Business)

DEPARTMENT OF FINANCE

Stanley G. Eakins, Chairperson, 3420 General Classroom Building

BSBA IN FINANCE

The BSBA in finance offers the student an opportunity to study financial analysis and financial markets and institutions.† Concentrations are offered in managerial finance and financial services.† Students interested in pursuing a career in real estate should select the financial services concentration, choosing FINA 4604 as the concentration electives and FINA 4574 as a general elective.† Students interested in pursuing a banking career should select the managerial finance concentration, choosing FINA 4654 as one of the two concentration electives.†

Minimum degree requirement is 120 s.h. of credit as follows:

1. General education requirements (See Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below.................................................................... 42 s.h.

BIOL 1060. Environmental Biology (4) (F) (S) (SS) (GE:SC) or CHEM 1020. General Descriptive Chemistry (4) (GE:SC) or GEOL 1700. Environmental Geology (4) (F) (S) (GE:SC) [P: GEOL 1500] or PHYS 1050. Physics and the Environment (4) (F) (S) (SS) (GE:SC)
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:MA) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2274. Business Ethics (3) (WI*) (F) (S) (SS) (GE:HU) or PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU) (WI*)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)

2. Cognates.................................................................. 6 s.h.

ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Common Body of Knowledge................................................. 36 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: ACCT 2401; DSCI 2223]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose one international perspectives course from:

ACCT 4451. International Accounting (3) [P: FINA 3724]
FINA 4454. International Finance (4) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832]

4. Concentration area (Choose one.)......................................... 18 s.h.

Financial Services:

FINA 3144. Financial Markets (3) (F) (S) [P: ECON 2113]
FINA 3554. Principles of Real Estate (3) (F) (S) [P: ACCT 2401; ECON 2133]
FINA 3904. Investments (3) (F) (S) [P: ECON 2133; FINA 3724]
FINA 4404. Security Analysis and Portfolio Management (3) (S) [P: FINA 3904]
FINA 4854. Estate and Retirement Planning (3) (S) [P: FINA 3724]

Choose 3 s.h. from (Students interested in real estate should select 4604 and 4574 [to be counted as a general elective].):

FINA 3244. Commercial Law (3) (F) (S) [P: FINA 2244 or consent of instructor]
FINA 3874. Insurance Planning (3) (F) [P: FINA 3724]
FINA 4574. Real Estate Management and Brokerage (3) (S) [P: FINA 3554]
FINA 4604. Real Estate Financing (3) (F) [P: FINA 3554, 3724]

Managerial Finance:

FINA 3144. Financial Markets (3) (F) (S) [P: ECON 2113]
FINA 3824. Financial Analysis and Planning (3) (F) (S) [P: FINA 3724]
FINA 3904. Investments (3) (F) (S) [P: ECON 2133; FINA 3724]
FINA 4734. Financial Management II (3) (F) (S) [P: FINA 3824]

Choose 6 s.h. from (Students interested in banking should choose 4654 as one of the electives.):

ACCT 3551. Intermediate Accounting I (3) (F) (S) (SS) [P: ACCT 2521; P/C: FINA 3724]
ACCT 3621. Cost Accounting (3) (F) (S) (SS) [P: ACCT 2521]
FINA 3554. Principles of Real Estate (3) (F) (S) [P: ACCT 2401; ECON 2133]
FINA 4404. Security Analysis and Portfolio Management (3) (S) [P: FINA 3904]
FINA 4454. International Finance (3) (S) [P: FINA 3724]
FINA 4654. Commercial Bank Management (3) (F) [P: FINA 3144, 3824]
FINA 4964. Topics in Finance (3) [P: Consent of department chair]

5. Electives (non-business electives to complete 60 s.h. outside the School of Business)

DEPARTMENT OF MANAGEMENT

Joseph Tomkiewicz, Chairperson, 3106 General Classroom Building

BSBA IN MANAGEMENT

The BSBA in management offers students the opportunity to acquire knowledge in the management of human and physical resources and to acquire skills useful in the management of domestic and international organizations.†

Minimum degree requirement is 120 s.h. of credit as follows:

1. General education requirements (See Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below.................................................................... 42 s.h.

BIOL 1060. Environmental Biology (4) (F) (S) (SS) (GE:SC) or CHEM 1020. General Descriptive Chemistry (4) (GE:SC) or GEOL 1700. Environmental Geology (4) (F) (S) (GE:SC) [P: GEOL 1500] or PHYS 1050. Physics and the Environment (4) (F) (S) (SS) (GE:SC)
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:MA) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2274. Business Ethics (3) (WI*) (F) (S) (SS) (GE:HU) or PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU) (WI*)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)

2. Cognates.................................................................. 6 s.h.

ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Common Body of Knowledge................................................. 36 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: ACCT 2401; DSCI 2223]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose one international perspectives course from:

ACCT 4451. International Accounting (3) [P: FINA 3724]
FINA 4454. International Finance (4) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832]

4. Concentration area (Choose one.)...................................... 18-27 s.h.

Entrepreneurship and Small Business Management (18 s.h.):

MGMT 4242. Organizational Behavior (3) (F) (S) [P: MGMT 3202] or PSYC 3241. Personnel and Industrial Psychology (3) (F) (S) (SS)
MGMT 4252. Entrepreneurship (3) (WI) (F) [P: FINA 3724; MGMT 3202; MKTG 3832]
MGMT 4262. Small Business Management (3) (WI) (F) (S) [P: FINA 3724; MGMT 3202; MKTG 3832]

Choose 9 s.h. from:†

DSCI 4743. Materials Management (3) (F) [P: DSCI 3123]
FINA 3824. Financial Analysis and Planning (3) (F) (S) [P: FINA 3724]
MGMT 4272. Managing the Family Business (3) (WI) (S) [P: MGMT 3202]
MGMT 4352. Management in a Global Economy (3) (S) [P: MGMT 3352 or MKTG 4992 or FINA 4454]
MGMT 4402. Human Resource Management (3) (F) (S) [P: MGMT 3202]
MGMT 4482. Managerial Negotiation (3) (F) (S) [P: MGMT 3202]
MKTG 4362. Retail Management (3) (F) (S) [P: MKTG 3832]
MKTG 4662. Marketing Research (3) (WI) (F) (S) (SS) [P: MKTG 3832; MATH 2283]
MKTG 4732. Consumer Behavior (3) (F) (S) (SS) [P: MKTG 3832]
MKTG 4752. Advertising and Promotion Management (3) (F) (S) [P: MKTG 3832]

Management (18 s.h.):

MGMT 4242. Organizational Behavior (3) (F) (S) [P: MGMT 3202] or PSYC 3241. Personnel and Industrial Psychology (3) (F) (S) (SS)
MGMT 4482. Managerial Negotiation (3) (F) (S) [P: MGMT 3202]

Choose 12 s.h. from:

MGMT 3342. Organizational Change and Development (3) (F) (S) [P: MGMT 3202]
MGMT 3343. Organizational Leaders and Leadership (3) (F) (S) [P: MGMT 3202]
MGMT 4252. Entrepreneurship (3) (WI) (F) (S) [P: FINA 3724; MGMT 3202; MKTG 3832]
MGMT 4352. Management in a Global Economy (3) (F) (S) [P: MGMT 3352 or MKTG 4992 or FINA 4454]†
MGMT 4402. Human Resource Management (3) (F) (S) [P: MGMT 3202]
MGMT 4422. Labor Relations (3) (F) [P: MGMT 3202]
MGMT 4952. Topics in Management (3) (F) (S) [P: MGMT 3202 and consent of department chair]

International Business (27 s.h.):

6 courses beyond the one common body of knowledge international perspectives course requirement (ACCT 4451; ANTH 2010 or POLS 2020; FINA 4454; MGMT 3352, 4352; MKTG 3852, 4992)
Competency in one foreign language as demonstrated by scoring Intermediate-High on the Listening and Reading sections and Intermediate-Mid on the Speaking and Writing sections of the ACTFL Test.
Minimum of one semester abroad, enrolled in an approved academic program with a focal world region.

Choose 9 s.h. based on one of the following world regions chosen by the student (not more than two courses from any one department):

Africa/Middle East:

ANTH 3003. Cultures of Africa (3) (S01) (GE:SO) [P: ANTH 1000 or 2010 or 2200 or consent of instructor]
COMM 3080. Intercultural Communication (3) [P: COMM 2001 or 2002]
ECON 3353. Economics of Underdeveloped Countries (3) (GE:SO) [P: ECON 2133]
GEOG 2110. World Geography: Less Developed Regions (3) (F) (S) (SS) (GE:SO)
GEOG 3050. Africa (3) (S) (GE:SO)
HIST 3670. History of the Middle East (3) (WI*) (GE:SO)
HIST 3810. History of Africa (3) (WI*) (GE:SO)
PHIL 2690. World Religions (3) (GE:HU)
POLS 3265. African Political Systems (3) (S) (GE:SO)

Asia:

ANTH 3002. Cultures of East Asia (3) (GE:SO) [P: ANTH 1000 or 2010 or 2200 or consent of instructor]
ANTH 3009. Motherhood of God in Asian Traditions (3) (F00) (GE:SO)
COMM 3080. Intercultural Communication (3) (GE:SO) [P: COMM 2001 or 2002]
ECON 3353. Economics of Underdeveloped Countries (3) (GE:SO) [P: ECON 2133]
GEOG 2110. World Geography: Less Developed Regions (3) (F) (S) (SS) (GE:SO)
GEOG 3050. Africa (3) (S) (GE:SO)
HIST 3611. History of the Far East Since 1600 (3) (GE:SO)
HIST 3620. History of Modern Japan (3) (GE:SO)
PHIL 2690. World Religions (3) (GE:HU)
POLS 3280. South Asian Political Systems (3) (SS)

Europe:

COMM 3080. Intercultural Communication (3) [P: COMM 2001 or 2002]
ECON 3353. Economics of Underdeveloped Countries (3) (GE:SO) [P: ECON 2133]
GEOG 2100. World Geography: Developed Regions (3) (F) (S) (SS) (GE:SO)
GEOG 3003. Political Geography (3) (WI) (S) (GE:SO)
HIST 3435. History of Europe Since 1914 (3) (GE:SO)
HIST 3450. History of Modern Germany (3) (GE:SO)†
PHIL 2690. World Religions (3) (GE:SO)
POLS 3234. West European Political Systems (3) (F) (GE:SO)
POLS 3235. East European Political Systems (3) (S) (GE:SO)
POLS 3236. The Soviet Successor States (3) (F) (GE:SO)

Latin America:

ANTH 3017. Cultures of Mexico and Guatemala (3) (F99) (GE:SO) [P: ANTH 1000 or 2010 or 2200 or consent of instructor]
ANTH 3018. Cultures of South and Central America (3) (F00) (GE:SO) [P: ANTH 1000 or 2010 or 2200 or consent of instructor]
COMM 3080. Intercultural Communication (3) [P: COMM 2001 or 2002]
ECON 3353. Economics of Underdeveloped Countries (3) (GE:SO) [P: ECON 2133]
GEOG 2110. World Geography: Less Developed Regions (3) (F) (S) (SS) (GE:SO)
GEOG 3049. South America (3) (F) (GE:SO)
HIST 3711. Introduction to Latin-American History: Since 1808 (3) (WI*) (GE:SO)
HIST 3780. Mexico and Central America (3) (WI*) (GE:SO)
PHIL 2690. World Religions (3) (GE:HU)

5. Electives (non-business electives to complete 60 s.h. outside the School of Business)

DEPARTMENT OF MARKETING

Roger P. McIntyre, Chairperson, 3414 General Classroom Building

BSBA IN MARKETING

The BSBA in marketing facilitates an understanding of the buying decision-making process and the interpretation of marketing research, while gaining indepth knowledge of retailing, international marketing, business and organizational marketing, selling and sales management, electronic commerce, advertising, and marketing strategy.

Minimum degree requirement is 120 s.h. of credit as follows:

1. General education requirements (See Undergraduate Studies, Requirements for Baccalaureate Degree Programs.), including those listed below.................................................................... 42 s.h.

BIOL 1060. Environmental Biology (4) (F) (S) (SS) (GE:SC) or CHEM 1020. General Descriptive Chemistry (4) (GE:SC) or GEOL 1700. Environmental Geology (4) (F) (S) (GE:SC) [P: GEOL 1500] or PHYS 1050. Physics and the Environment (4) (F) (S) (SS) (GE:SC)
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
ECON 2133. Principles of Macroeconomics (3) (F) (S) (SS) (GE:SO) [P: ECON 2113]
MATH 1066. Applied Mathematics for Decision Making (3) (F) (S) (SS) (GE:MA) [P: Appropriate score on mathematics placement test or approval of department chair]
PHIL 2274. Business Ethics (3) (WI*) (F) (S) (SS) (GE:HU) or PHIL 2275. Professional Ethics (3) (WI*) (F) (S) (SS) (GE:HU) (WI*)
PSYC 1000. Introductory Psychology (3) (F) (S) (SS) (GE:SO)
SOCI 2110. Introduction to Sociology (3) (F) (S) (SS) (GE:SO)
SPCH 2520. Business and Professional Communication (3) (F) (S) (SS) (GE:FA)

2. Cognates.................................................................. 6 s.h.

ENGL 3880. Writing for Business and Industry (3) (WI) (F) (S) (SS) [P: ENGL 1200]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]

3. Common Body of Knowledge................................................. 36 s.h.

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: ACCT 2401; DSCI 2223]
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
DSCI 3023. Management Science I (3) (F) (S) (SS) [P: Minimum grade of C in MATH 1066, 2283]
DSCI 3063. Management Information Systems I (3) (F) (S) (SS) [P: DSCI 2223]†
DSCI 3123. Operations Management (3) (F) (S) (SS) [P: MATH 2283; C: DSCI 3023; MGMT 3202]
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MGMT 4842. Business Policy (3) (F) (S) (SS) [P: DSCI 3123; FINA 3724; MKTG 3832; declared major in the School of Business; senior standing]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

Choose one international perspectives course from:

ACCT 4451. International Accounting (3) [P: FINA 3724]
FINA 4454. International Finance (4) (S) [P: FINA 3724]
MGMT 3352. International Business (3) (F) (S) (SS) [P: MGMT 3202]
MKTG 3852. Cultural Environment of International Business (3) (F) (S) [P: Junior standing and completion of a minimum of 3 s.h. in ECON (may be specified by department)]
MKTG 4992. International Marketing (3) (WI) (F) (S) [P: MKTG 3832]

4. Core..................................................................... 18 s.h.

MKTG 4562. Marketing Strategy (3) (F) (S) (SS) [P: MKTG 3832; additional 6 s.h. in MKTG]
MKTG 4662. Marketing Research (3) (WI) (F) (S) (SS) [P: MKTG 3832; MATH 2283]
MKTG 4732. Consumer Behavior (3) (F) (S) (SS) [P: MKTG 3832]

Choose 9 s.h. of 4000-level MKTG electives, at least 3 s.h. of which must be from:

MKTG 4362. Retail Management (3) [P: MKTG 3832]
MKTG 4532. Business and Organizational Marketing (3) (F) (S) [P: MKTG 3832]
MKTG 4790. Distribution Management (3) (F00) [P: MKTG 3832]

The School of Business will not accept for credit upper-level courses (numbered 3000 and 4000 at East Carolina University) taken at a junior or community college. The department chair will determine the applicability of upper‑level courses taken at senior colleges in meeting the BSBA degree requirements.† No course may count as a School of Business concentration requirement and also count as fulfilling the common body requirements of the School of Business.

BUSINESS ADMINISTRATION MINOR

It is recommended that the courses required for the business administration minor be taken in the order listed. The minor requires 27 s.h. of credit as follows:

ACCT 2401. Financial Accounting (3) (F) (S) (SS) [P: MATH 1065 or 1066]
ECON 2113. Principles of Microeconomics (3) (F) (S) (SS) (GE:SO)
DSCI 2223. Introduction to Computers (3) (F) (S) (SS)
FINA 2244. Legal Environment of Business (3) (F) (S) (SS)
ACCT 2521. Managerial Accounting (3) (F) (S) (SS) [P: DSCI 2223]
MATH 2283. Statistics for Business (3) (F) (S) (SS) [P: MATH 1065 or 1066 or equivalent]
FINA 3724. Financial Management (3) (F) (S) (SS) [P: ECON 2113; MATH 2283; P/C: ACCT 2521]
MGMT 3202. Fundamentals of Management (3) (F) (S) (SS) [P: ECON 2113]
MKTG 3832. Marketing Management (3) (F) (S) (SS) [P: ECON 2113]

BACHELORíS AND ACCELERATED MBA PROGRAM

Students in fields other than business who are interested in careers in private or public sector management may complete the BA or BS, and if qualified, may complete the master of business administration in one additional year.† (See Section 6, Undergraduate Studies, Bachelorís and Accelerated MBA Program.)


ECU Undergraduate Catalog 2000-2001
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