Featuring Our Faculty

Research Director 

Community Outreach Interests

My interests lie in the area of assisting communities with the sustainable planning and development of tourism resources. I have experience accessing , analyzing and evaluating the nature base assets and culture tourism in rural communities.I am especially interested in working with different stakeholder group in tourism_dependent counties on their attitude towards impact of tourism and second home development as well as their attachment to the community.

Research Interests

My recent research id focused on coastal community sustainable development and community sense of place within high amenity tourism-based communities. Specific interests under the broad umbrella of sense of place include:

• Impact of tourism and second home development on community life;

• Importance of sustainable actions in the future success of community's tourism economy;

• Impacts of climate ans weather on property valuation/use and recreational choices;

• Support for future tourism development;

• Community attachment.

I have also served as Principle Investigator on a project through the NC sea Grant program regarding oil spill and tourism businesses, and as Co-Principle Investigator on another NC Grant research on tourism impact and sustainability.

Notable Publications / Grants

Hao, H., Long, P., and Kleckley, J. (2011). “Factors Predicting Homeowners’ Attitudes toward Tourism: A Case of a Coastal Resort Community”. Journal of Travel Research, first publish on November 19, 2010. DOI: 10.1177/0047287510385463.

Long, P., Ireland, M., Alderman, D. and Hao, H.  “Rural Tourism and Second Home Development: The Case of Colorado.” (2011). In Handbook of Tourism and Quality of Life Research.  Springer Publishers & International Society for Quality-of-Life Studies.

Long, P., Hao, H., Knollenberg, W., Landry, C. and Crawford, T. “Tourism Impacts and Second Home Development in Coastal Communities: A Sustainable Approach”. North Carolina Sea Grant, $69,952. (Funded). 

Hao, H., Long, P., Kain, D., Knollenberg, W., Powers, R., Smith, C., and Wilson, K. “Employers’ and Managers’ Perceptions of Drilled Oil Risks for Coastal North Carolina’s Tourism-Impacted Businesses and Organizations.” North Carolina Sea Grant, $4,931. (Funded).