Area Consumer Behavior and Tourism
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Paige P. Schneider
Assistant Professor Affiliate Faculty
Center for Sustainable Tourism
East Carolina University
Recreation and Leisure Studies
Department 1405 Belk Building–300 Curry Court
Greenville, NC 27858
Telephone: 252-737-2425
Email: schneiderp@ecu.edu
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Community Outreach Interests
My interests lie in the area consumer behavior and tourism, specifically adventure and ecotourism. I have over 12 years experience of travel industry management which offers me valuable insight and an understanding of the importance of translating research into practical application for the tourism industry. I have worked with organizations such as the Adventure Travel Trade Association (ATTA), Sustainable Travel International (STI), and Conservation International conducting research of both the supply-side (providers of tourism goods and services) and demand side (consumers/travelers) of the tourism industry. As a long time participant and advocate of adventure and ecotourism, I believe these types of travel experiences promote cultural understanding, fulfill personal dreams, and encourage environmental sustainability.
Notable Publications
Schneider, P. P., Latkova, P., & Vogt, C. A. (2008). Consumers' Need for Uniqueness: Seeking the Trait Through Adventure Travel. Travel and Tourism Research Association.
Schneider, P. P. & Vogt, C. A. (2008). Soft vs. Hard Adventure Travelers: A Profile of 'Dream it. Plan it. Do it.'. Presented at Northeast Recreation Research Symposium, Bolton Landing, New York.
Schneider, P. P. & Vogt, C. A. (2007). Travel Career Approach to Adventure Tourist Motivation. Presented at Northeast Recreation Research Symposium, Bolton Landing, New York.
Schneider, P. P., Jogaratnam, G., Kim, K., & Oh, I. (2007). Male and Female Tourists' Destination Selection: An Insight from the Youth Market. The 62nd Conference of Tourism Sciences Society of Korea.
Schneider, P. P. & Vogt, C. A. (2006). Defining Adventure Travel with Consumers' Perception of Image & Benefits. Northeast Recreation Research Symposium.
Schneider, P. P., Vogt, C. A. , & Smith, S. W. (2006). Segmenting the Adventure Travel Market: An extension of Sung, Morrison, & O'Leary. Travel and Tourism Research Association.
Courses
RCLS3120: Introduction to Commercial Recreation & Tourism
RCLS2000: Introduction to Leisure Services
RCLS3122: Case Studies in Leisure Management
RCLS4004: Current Issues in Leisure
RCLS 6104: Sustaining Human Societies and the Natural Environment: Australia/Fiji study abroad program