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Featuring Our Faculty

Tourism Development

 

Robert O'Halloran

Robert M. O'Halloran, PhD

Professor and Chair, Department of Hospitality Management

Rivers 152, East Carolina University

Greenville, NC 27858

Voice: 252-737–1604

FAX: 252-328-4276

ohalloranr@ecu.edu

 

Community Outreach Interests

My interests lie in the development of infrastructure to support tourism through sustainable means. My community outreach efforts focus on examination of a market in terms of business decision making and return on investment considering preservation, conservation, recycling and green initiatives in general for hotels, resorts, restaurants and other tourism industry associated businesses. I have also worked extensively (sabbatical) with the Recreation Division of the United States Forest Service developing a national workshop for public and private ventures on U.S. Forest Service lands. I have been a Visiting Scholar of the National Tourism Foundation. Currently I am a member Board of Directors of the Tourism Education Foundation of North Carolina. Before moving to ECU in 2007, I was a member of the Board of Directors of the Memphis Convention and Visitor Bureau (MCVB), the MCVB's Educational Foundation board, the Metropolitan Memphis Hotel and Lodging Association and the Tennessee Hotel and Lodging Association. I am currently a Commissioner for AH & LA's Certification Commission and am a member of the Board of Trustees of the American Hotel & Lodging Education Foundation and a member of the Educational Institute of AHLA Faculty Advisory Board.

 

At ECU, our Hospitality Management Department examines a variety of sustainable tourism areas through our three concentrations, lodging, food and beverage and meetings and conventions.

 

Research Interests

My research interests focus on the development of case studies that examine tourism and hospitality development. In that effort, I have and continue to concentrate on both rural and urban tourism development that includes accommodations, food service, attractions and transportation.

 

Related Publications

O'Halloran, Robert M., Ken Jarvis, and Amy Allen-Chabot. 2006. Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall.

 

O'Halloran, Robert M. 2006. "Marketing and Ingenuity and Product Development." In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 19-24.

 

O'Halloran, Robert M. and William Hsu. 2006. "Partnership Marketing: The Forte Hotels Exemplar." In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 53-57.

 

O'Halloran, Robert M. and Cynthia S. Deale. 2006. "The Adirondacks: Human and Nature Partnership." In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 95-98.

 

O'Halloran, Robert M. and Cynthia S. Deale. 2006. "Developing Jordan Tourism Products and Services." In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 99-103.

 

O'Halloran, Robert M. 2006. "Mt. Evans Scenic Byway: Is it Being Loved to Death? Or is it a Business Opportunity?" In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 104-109.

 

O'Halloran, Robert M. and Cynthia S. Deale. 2006. "Border Tourism Synergies in the North Country: New York and Quebec." In O'Halloran, Robert M., Ken Jarvis, and Amy M. Allen-Chabot (eds.), Cases in Hospitality and Tourism Management. Upper Saddle River: Pearson Prentice Hall. Pp. 110-117.

 

O'Halloran, Robert M. 1996. "Dinosaurs for Tourism: Picket Wire Canyon and the Rocky Mountain Paleontological Initiative." In Harrison, Lynn and Winston Husbands (eds.) Practicing Responsible Tourism: International Case Studies In Tourism Planning, Policy, and Development. New York: John Wiley & Sons Inc. Pp. 495-508.

 

O'Halloran, Robert M. 1998. "Private Public Ventures Academy, Denver, Colorado." Progress in Tourism and Hospitality Research. 4(4): 367-368.

 

O'Halloran, Robert M. 1998. "Funding Tourism Promotion in the USA: The Colorado Tourism Leadership Conference," Progress in Tourism and Hospitality Research. 4(2): 169-172.

 

O'Halloran, Robert M. 1993. "Concessions in the National Parks: Responsible Tourism." FIU Hospitality Review. 11(1): 31-39.

 

O'Halloran, Robert M. 2007. "Sustainability in the Lodging Industry: Application and Education." Metropolitan Memphis Hotel and Lodging Association Newsletter. December 2007.

 

Courses

HMGT 4650 Financial Management (focus on the feasibility of hospitality and tourism businesses; notably this semester we are conducting a preliminary feasibility study for the renovation and reintroduction of the Mattamuskeet Lodge, located on the Mattamuskeet Wildlife Refuge, into the market place).



 
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