Welcome to the
Center for Sustainable Tourism
Message from the Director, Dr. Patrick Long
Welcome to the Center for Sustainable Tourism. The Center advances research and outreach aimed at affecting changes in tourism business practices, public policies, and individual traveler behaviors that lessen any negative impacts of travel while enhancing travel's positive outcomes for both travelers and their host communities. The Center was
originally established in 1998, and relocated to East Carolina
University in the fall of 2007. The Master of Science in Sustainable
Tourism degree program began its course offerings in the fall of 2009. Our philosophy is that all participants in the tourism experience can, together, protect the environmental health and socio-cultural distinctiveness of tourism destinations while contributing to economic vitality. At the Center, we work across disciplines, often supporting inter-disciplinary teams for teaching, research, and outreach. Our collaborative approach capitalizes on the intellectual wealth and institutional capacity that East Carolina University can bring to the study and practice of sustainability in tourism. We are proud that our MS in Sustainable Tourism-the first such degree program in the nation- is multi- and inter-disciplinary, and that the degree is conferred by our Graduate School. We welcome you to join us in ensuring that travel remains an integral part of everyone's life and that the special places travelers hold dear are enjoyed with dignity and respect.
News and Upcoming Events
Check out the latest NC Green Travel Tip and download the complete list of tips here!
(October 9, 2013) Just the right amount of green
A concern for any manager interested in investing green practices is determining what level of investment should be allocated. If not enough resources are allocated, then the effort is not likely to succeed. However, if too much is applied, limited resources will be used when they could have been put to better use somewhere else. For example, it is clear that investing in an LED exit sign will save between $30 to $50 in utility bills and maintenance costs each year for the life of the sign (about 10 years), which makes investing in an energy efficient exit sign, initially costing $50 in labor and parts, a good investment. However, while there is growing evidence that implementing green practices can improve employee performance, the benefit to a specific business for implementing green practices may vary widely. There are two approaches managers can use to solve this issue. The first is to focus on green practices that are certain to have a positive net present value. Examples of "no regret" green practices include installing an LED exit sign, replacing incandescent bulbs with compact florescent ones or developing policies and procedures to ensure equipment is only turned on when in use. Another approach is to take steps to collect data which can show how and where savings occur and areas ripe for investment. Many tools to assist in data collection, such as the EPA's Portfolio Manager and the Waste Reduction Partner's Greening Assessments, are available at no cost. For more information about determining the value of implementing green practices or how to be recognized by NC GreenTravel as a green attraction or accommodation, contact NC GreenTravel program manager Tom Rhodes, or contact Alex Naar with the Center for Sustainable Tourism at ECU at (252) 737-1346.