* Maintain and enhance the residential neighborhood concept.
* Provide a diverse housing type mix for the retention of upper class students on campus.
* Provide a comfortable and secure place for students to live.
* Foster an environment that is conducive to learning outside of the classroom.
* Compliment and reinforce the diversity of architectural heritage present on the ECU Campus.
* Reprogram existing spaces and insert incremental infill construction and additions on existing sites, in order to address space deficiencies and distribute program space within existing buildings.
* Develop exterior spaces to provide pleasant and functional outdoor rooms to support the neighborhood community.
* Develop new housing and associated common facilities and support spaces to meet the needs of an increasing enrollment.
* Provide 500 beds in suite-style facilities.

The College Hill campus neighborhood is centrally located in relation to the contiguous East Carolina University properties. College Hill is separated from the core campus to the north by East 10th Street and from the Athletic Facilities to the south by 14th Street and the railroad tracks. Five existing residence halls are located on College Hill Jones, Aycock, Scott, Tyler, and Belk Halls and these are served by the Todd Dining Hall. This residential community is made up primarily of freshmen with upper classmen in health studies and on athletic teams.