Welcome to ECU Athletic Licensing
Athletics Licensing Standards

Licensing Process
Any use of all marks requires written approval prior to production. The name and marks of East Carolina University are controlled under a licensing program administered through the Collegiate Licensing Company (CLC).

Licensing Process

How To Become a Licensed Vendor
To obtain details concerning licensing royalties, rates and procedures for commercial enterprises, or to supply university departments and organizations, contact:

The Collegiate Licensing Company, Inc.
1075 Peachtree Street, Suite  3300
Atlanta, GA 30309
770-955-4491 (fax)

Once on the CLC site, you may view further information about their partnership with East Carolina University and other institutions, file a licensing application, and obtain high quality vector based logos.

University and Student Organizations
After reviewing this licensing site, please visit Logo Review and Approval Process. For additional information on use of East Carolina University graphics and trademarks for all ECU departments and organizations, please visit the Standards and Practices Guide. Please remember all designs using the university name, ECU and all graphical/trademark associations should be submitted for approval prior to production, and licensed vendors must be used to produce all promotional and resale items.

Use by External Organizations
East Carolina University owns the exclusive intellectual property rights to its name, logos, slogans, colors, mascot, trademarks, service marks and other indicia related to the university, its programs and services, and its athletic teams (collectively, the "Marks"). The university owns all rights in the Marks and they may not be used for any purpose without the advance written permission of East Carolina University. Such uses includes, but are not limited to, commercial use, advertising and promotion, marketing, products manufacture and sales, fundraising, sponsorship, and services. The university will actively enforce its intellectual property rights against unauthorized uses of the Marks that infringe upon its legal rights and/or interfere with the business of authorized licensees and/or sponsors. The university will also act to prevent unauthorized uses of the Marks that misappropriate or leverage the university's goodwill and reputation, including in any manner that is likely to cause confusion as to university's affiliation, endorsement, sponsorship, approval, or otherwise.

For questions regarding the use of East Carolina University's Marks please review this licensing website. For further information, visit the following: The University Image.