Office of Engagement, Innovation and
Economic Development

Our Priorities > Business Recruitment and Retention

Priority 4: Start, grow, and recruit jobs and new enterprises

Our goals for Priority 4:

  • Organize quarterly Chancellor Industry Roundtables with regional CEOs to create strategic alliances between ECU and targeted industry clusters.
  • Survey university-industry connections as basis for regional industry roadmaps.
  • Deploy a Precision Marketing Initiative to catalyze new jobs and investment via recruitment of partners (academic and industry) to university research and education programs.
    • Establish a pilot Pitt County-ECU/Wake County-NC State economic development collaboration (completed).
    • Develop marketing materials targeting the serious gaming/advanced medical care cluster while building upon ECU capabilities in robotic surgery, medical devices, and advanced medical procedures training.
    • ECU/Pitt County Economic Development Commission sponsored the April 2008 NC Advanced Learning Technologies Association summit and will participate in other selected university conferences and industry trade shows.
    • Utilize Pitt/Wake alliance to promote the Triangle and eastern North Carolina for collocation of corporate headquarters and manufacturing operations – "Farm Shoring."
  • Provide leadership in the development of ECU's Millennial Campus. Identify ECU research, education, and outreach programs in providing sufficient connectivity, critical mass, and momentum to justify pursuit of the Millennial Campus designation.
  • Via the Small Business and Technology Center, provide more than 3,700 hours of technical assistance and management education services to the following types of clients: Pre-venture, Emerging Small Business, Mid-Sized Companies, and Economic/Community Development and Nonprofits (2008.)
  • Work with regional economic development leaders to construct and monitor new metrics for economic transformation.
  • In cooperation with NC State's Economic Development Partnership, develop appropriate marketing campaign and materials to promote North Carolina's coastal regions as laboratories for marine science research and manufacturing.