ECU Student Transit Authority (ECUSTA)

Advertising Eligibility

To be eligible to advertise with East Carolina University Student Transit Authority (ECUSTA), the following criteria must be met:

Advertisements must be from a university-recognized student organization or a university-affiliated group, organization, or department.
Advertisements must be in the form of posters, provided to ECUSTA by the advertising organization or its representative no less than five (5) days prior to the initial display date.
Organizations wishing to advertise on ECUSTA buses must complete the advertisement agreement and submit it to the ECUSTA Charter/Advertising Manager at least one (1) full week prior to the scheduled initial advertisement display date.

Advertising Policies

ECUSTA reserves the right to reject any poster if it is deemed objectionable or misleading. Advertisers are discouraged from using art and words, or making claims that impugn or degrade any sex, religion, race, age, national origin, or color.
Posters that proselytize a particular point of view will not be displayed.
Posters that advertise the date and location of political, religious, or other meetings may be posted.
Computer generated text is highly recommended.
Special positioning of posters on a bus or within a specific area inside the bus is not guaranteed.
ECUSTA is not responsible for any vandalism of advertising posters or materials.
Advertising contracts operate on a 7-day display cycle. Exceptions may be made for public service displays related to public/campus safety only.
All advertising space is reserved on a space-available basis. Advertising space on ECUSTA buses is reserved only when payment arrangements are finalized. Public safety announcements relating to an immediate campus community safety issue will be granted priority.
Any advertising poster or display not approved by ECUSTA management will be removed immediately.
No advertising posters or displays will be saved after the expiration of the advertising contract with ECUSTA.
The ECUSTA Charter/Advertising manager will make the final determination regarding the eligibility of the organization to advertise with ECUSTA and will determine whether the advertisement is compliant with ECUSTA policies.

Poster Requirements

Organizations wishing to advertise with ECUSTA are responsible for creating and printing their own posters, which must meet ECUSTA specifications.
All posters must be made of or attached to 80-lb cover material with 3 mils laminate.
Small posters must be 11-inches high and 8.5-inches wide. Large posters may be up to 17-inches wide, but may not be higher than 11-inches.
The advertising organization must provide at least 40 posters for ECUSTA to display.

Advertising Rates
Effective 7/24/08, advertising rates have changed. Please note the new rates as follows:

Payment Policies

Payment arrangements must be made in the form of Interdepartmental Transfer (IDT), cash, or check.
ECUSTA will charge an additional $30.00 for any returned checks.
Prorated weekly rates are not available.

If you have any questions, please contact the Charter/Advertising Manager at (252) 328-5393.