The national universities have established a graphic appearance with many common traits. An analysis of those graphics, together with various ECU approaches, led us to our new logo and graphic treatment. There will be no questions when those unfamiliar with ECU see our graphics that this university belongs among the very best in America.
Designs were created to fit within the competitive set
Designs were created to fit within the aspirational set
Designs created to be distinctive and authentic to ECU
The logo design we recommend accomplishes these things. It is ownable and authentic to ECU, bold and distinctive, yet it fits in tone and look within the national university set.
One component in achieving national recognition is looking the part.
We're ready for our close-up.
Welcome to the new ECU.